Sales and CRM

To establish the growing importance of CRM software, imagine this: According to Research and Markets, the global Customer Relationship Management market size is expected to reach $94.4 billion by 2027, rising at a market growth of 11.3% CAGR during the forecast period.

CRM software is essentially a technology that helps businesses build, maintain, and scale their relationships with their current and future customers.

But it’s so much more. CRM actually improves the lives of sales people, by streamlining the entire sales cycle, which results in closing deals in your sales pipeline and helping everyone in the team to reach targets faster.

Here are the many reasons your salespeople need CRM:

  • Keep track of prospects’ contact information
  • Stay updated on past conversations and set up alerts for next steps in the sales process 
  • None of the “not-ready-to-buy-yet” leads will fall through the cracks
  • No need for weekly activity and monthly forecast reports 
  • Do more in less time – improved productivity and fewer costs