Social Selling

3 Trends in Marketing That You Can’t Ignore

  As the whole digital marketing landscape evolves, it is essential for marketers to stay on top of current trends in order to remain competitive. So what are the three trends in …

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The balance between proactive and reactive marketing

  Rachel Klaver is a marketing strategist, specialising in lead generation and content marketing. OPINION: During the pandemic, thousands of small business owners became actively engaged in frequent communication with their …

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LinkedIn Launching Free Tool For B2B Professionals

LinkedIn is launching a free tool called Business Manager that’s designed to simplify the marketing efforts of B2B professionals. LinkedIn Business Manager brings together tools from Campaign Manager and LinkedIn …

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